Obviously, you can go out and do your own hustle when you are starting your real estate business. But going out and doing your own grind to build your business from the ground up requires a lot of work. You do have the option, however, to join a real estate team. The question of whether or not to join a team is one that I get a lot. When I was running my real estate team and we had agents working within our organization, I found a few common themes as to why real estate agents decided to join a team.
Here are the top 3 reasons people choose to join a real estate team instead of remaining a solopreneur:
- LEADS: This is probably the most prominent reason people choose to join a real estate team. When you are first starting out, you don’t have a database or marketing channels established, let alone the skills needed to generate leads right out of the gate. Maybe you don’t really know how to tap into your sphere of influence and you want to get into the game as quickly as possible. By joining a team that already has that machine rocking and rolling, you can plug into it and start working with customers and clients a whole lot faster which ultimately leads to making much needed income as a beginner.
- LEADERSHIP: This might be the most critical reason to join a team when you are first starting out. When you are new, you don’t know what you don’t know. It can be very easy to waste time on things that don’t move you closer to hitting your goals or generating sales. Having a mentor, or a coach, and someone to hold you accountable is a great way to get into the batter’s box, get on base, and score runs a whole lot faster. When you are trying to build your career, it can take a while to build momentum. It helps to have a mentor (team leader) who has great experience, and wisdom to offer you advice and support. They can give you a belief in yourself that you may not have on your own when first starting out. That belief can be a make or break situation. Joining a team is a great way to tap into a leadership channel that can shorten your learning curve and accelerate your results. By sharing experiences in a team environment, you can speed up the time it takes to gain knowledge.
- LEVERAGE: When you are first starting out, you don’t have a lot of money or support, so you are trying to manage your business by wearing several hats. You can do things on your own, but you will be required to divide your attention and time between areas like, marketing, administrative tasks, accounting and sales to name a few. Sometimes you will feel like managing things on your own is spreading you a little thin and that’s because it is. Without leverage or support in your life, you will only be able to do so much in a 24 hour day. However, when you have a great team to plug into, you can leverage the systems, infrastructure, and staff that they already have in place. Other things that you would have to pay for on your own like marketing services and the materials required to run a business will be available to you within your team. Leverage is critical when you start out so that you don’t have to bear the burden of doing some of these things yourself.
BONUS: You will gain EXPOSURE! Being exposed to the right conversations and culture can be a game changer and can help you to achieve your goals faster. We grow into the conversations and environments we surround ourselves with so if you want to become the best real estate professional, surround yourself with the best. You will need to vet all of the teams in your area and identify the one that has the look and feel of the business you want to model after. Find the one that has the culture and the heartbeat that you are looking to create in your own business. This may take some time, but by aligning yourself on the right team, it could be the difference between struggling within and quitting the industry altogether, or skyrocketing you to success.
I review this topic in the following video:
Whatever path you decide to go down, make sure you check your ego at the door, stay humble and hungry to learn, and take purposeful action that moves you towards achieving your goals in real estate. If you have any questions, be sure to post them in the comments section below and I will be happy to respond based on my experience of running a Wall St Journal Top 1000 Real Estate team and helping agents build their business and achieve high levels of success.
Until next time,